Art Director, Designer, Project Manager
Horizon is MyWallSt’s follow-along premium investing service where the user follows MyWallSt's chief investor and co-founder, Emmet Savage.
As the art director and designer, I implemented a foundational design process, collaborating with the Chief Marketing Officer, Head of Data, Head of Content, Head of Lifecycle Marketing, and engineer team members to bring this product to life.
Collateral for this campaign consisted of a logo, a sales page, various landing pages, product shot, webinar platform branding, presentation deck, social promotional assets, Google and Facebook ads, and various interactive PDFs.
As the project manager, I facilitated meetings to drive progress towards the goals and objectives, and establish clear next steps. I worked with teams to resolve blocks that impeded progress, and cut the lead time in half, helping alleviate stress on all of those involved.